Food & Drink Innovation Network ? GALAXY UNVEILS HOT ...

November 9th, 2012

Mars Chocolate Drinks and Treats has launched a free mug offer to help support sales of its popular Galaxy Hot Chocolate range.

The promotion, which gives consumers the opportunity to win one of 10,000 Galaxy mugs, will run until the end of January 2013.

The on-pack promotional forms can be found across Galaxy Traditional Style 300g, Galaxy Instant 370g, and Galaxy Frothy 275g packs.

Mars trade communications manager Bep Dhaliwal said:

?The win-a-mug campaign provides added value to each purchase of Galaxy Hot Chocolate.

?The fix-a-form also enables us to promote the full range of Galaxy Hot Chocolate to encourage trials of other products.?

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2. GALAXY LAUNCHES NEW GIFT FOR YOU CHOCOLATE
3. MARS FOODSERVICE DRINKS LAUNCHES GALAXY HOT CHOCOLATE
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6. MARS LAUNCHES TWO NEW GALAXY HOT CHOCOLATES
7. MARS LAUNCHES NEW GALAXY MOCHA LATTES
8. MARS UNVEILS NEW SHAKE ?N? SNACK RANGE

Source: http://www.fdin.org.uk/2012/11/galaxy-unveils-hot-chocolate-mug-promotion/

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